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A few weeks ago, mere hours prior to a NASCAR Sprint Cup Series event, Jimmie Johnson appeared at a “Tweet-up,” an in-person gathering of fans who communicate with one another on Twitter. Johnson making himself that accessible to fans casts a bright light on one of the many enhancements to the fan experience that only comes by being at the track.

Sure, you can crank up the surround sound on your TV at home or keep up with the action on your computer, but nothing replaces the atmosphere and electricity of simply being at the track. Driver appearances are but one of many parts of Labor Day Weekend that fans can only experience by being at the track.

These drivers are the best of the best drivers in the entire world and the heroes of so many fans. For the ordinary fan, it’s not likely that you’ll meet Peyton Manning before an Indianapolis Colts game or LeBron James before an NBA game. But it’s not uncommon to see NASCAR drivers in the midst of the Fan Zone area just hours before their strap in for 500 miles of white-knuckled racing.

During race weekend, as an exclusive offer to our Club One customers, we’ll have some of NASCAR’s top drivers visiting for intimate Q&As. And they’ll be there within hours of hitting the track for either practice or a race, which means racing will be weighing heavily on their minds when they’ll be visiting with fans! 

Justin Allgaier and Reed Sorenson will be in Club One on Friday, David Ragan on Saturday with Kyle Busch in addition to Mark Martin, driver of the No. 5 GoDaddy.com Chevrolet on Sunday.

Click here for more information on Club One, Atlanta Motor Speedway’s public luxury suite.

On Friday Sept. 2, we’re excited to be hosting a first-time event at Atlanta Motor Speedway – an autograph session with NASCAR Sprint Cup Series drivers! A total of Continue...

Have you ever heard the phrase, “feeling like a million bucks?” Well on Labor Day Weekend, one fan at the AdvoCare 500 will have the chance to go home with a payday of a million dollars! How’s that for having a way to pay for gas money on the way home on Labor Day Weekend?

It’s all through a very exciting promotion being offered by Sprint – the Sprint Summer Showdown Presented by HTC EVO 3D!  And it culminates at Atlanta Motor Speedway on Labor Day Weekend!

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Want free cheesesticks from Papa John's? It's as easy as taking a picture! Just take a photo of yourself eating aPapa John's pizza at Atlanta Motor Speedway and e-mail it to papajohns@atlantamotorspeedway.com by July 31, and you'll receive an online code for a free order of cheesesticks! Select photos will also be featured in a fan photo album on the AMS Facebook page! Entries are limited to one per e-mail address.

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Right now is an exciting time to be around Atlanta Motor Speedway. Not only is the AdvoCare 500 Labor Day Night Race Weekend fast approaching, but also a handful of NASCAR drivers are showing everyone the caliber of racers, which Thursday Thunder has produced! 

Since we began to hold races on our ¼-mile “Thunder Ring” in 1998, numerous drivers have competed in Legends and Bandolero cars through the years. Some of those drivers have, vaulted by the experience gained from racing on summer Thursday nights here at the Speedway, moved up among the NASCAR ranks.

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Saturday, April 18, 2015
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