On Aug. 27, 2007, Atlanta Motor Speedway will launch a promotional Web site, www.AmsInstantWin.com, awarding thousands of instant win prizes, daily ticket packages to the Pep Boys Auto 500 NASCAR NEXTEL Cup race weekend and one grand prize winner.

Instant winners will be selected at random with an additional daily winner receiving weekend tickets during the promotion, which ends Oct.15, 2007.

The grand prize winner, selected after the 50 day-long promotion, will receive tickets to Friday night, Oct. 26 Georgia-Pacific NEXTEL Cup qualifying, the Saturday, Oct. 27 EasyCare Vehicle Service Contracts 200 Craftsman Truck Series race and the Sunday, Oct. 28 Pep Boys Auto 500 NEXTEL Cup Series race.

The grand prize winner will also be entitled to a reserved parking pass and two highly-coveted NASCAR Hot Garage passes. The garage passes, which allow NEXTEL Cup garage access throughout the entire weekend, are not available for purchase and are sure to make the Pep Boys Auto 500 an unforgettable weekend.

Mansfield Ark.'s Bobby Musgrove, recipient of the grand prize ticket package for the March Kobalt Tools 500 race weekend at AMS thoroughly enjoyed his race experience and found it educational, as well as entertaining.

"I have now walked where legends have walked and talked to a few of those I had only seen on television. What a blessing it was to have a life-long dream come true!" he said. "The infield passes and Hot Passes were incredible. I learned a lot from observing and when appropriate, by asking. The passes presented to my wife and I gave us a new appreciation of what goes on behind the scenes. It shall remain in our memories for the rest of our lives."

Upon visiting www.AmsInstantWin.com, fans will be prompted to register for eligibility and to become an instant winner. Fans will be notified by contest judges if they are a daily ticket package or grand prize winner.

Fans can still purchase tickets to the entire Pep Boys Auto 500 race weekend by calling 1-877-9-AMS-TIX or by visiting www.atlantamotorspeedway.com.